Photo by
Yoav Dudkevitch/TPS-IL on 6 May, 2025
Baby Products and Kitchen Utensils Will Cost Less After Import Reforms
Jerusalem, 6 May, 2025 (TPS-IL) -- Reforms easing bureaucracy on baby and children products imported to Israel from Europe will come into effect imminently.
The changes means products such as toys, strollers, diapers, cribs and playpens will soon become more affordable for Israelis, and make space for growth in the children’s product industry.
In addition to baby and child products, food making utensils such as blenders, grills, chippers, meat grinders, coffee machines, refrigerators, ice machines, and toasters will all be freed from import red tape.
Trampolines, bicycles for adults and children, strollers and kid’s jewellery will also benefit.
Minister of Economy and Industry, Nir Barkat commented in a statement: “We continue to remove barriers, reduce bureaucracy and change the world of imports so that it will bring significant relief to the cost of living in Israel.
“Opening the market to imports in accordance with European standards will allow access to a variety of quality products at more competitive prices.
“This is consumer news that will make things easier for the public and encourage new importers to enter the Israeli market.”
Baby product distribution businesses in Israel are worth 110 million shekels according to the Ministry of Economy and Industry. Up to 40% of that is from the sale of pacifiers, and another 25% from bottles.
Director General of the Ministry of Economy and Industry, Moti Hagay said: “We are working resolutely to remove unnecessary barriers that make our daily lives more expensive.
“The reform is a profound process of systematic change in the import market – it not only reduces bureaucracy, but also creates healthy competition for the benefit of the consumer public in Israel.
“The introduction of baby products into the reform was done with the understanding that parents of children in Israel also need to have access to quality products at fair prices.”
The products were previously included in a group requiring an expensive bureaucratic procedure, but in the forth part of an import reform initiative, they have now been moved to a more lenient group.
