Tourism Ministry Presents Bulgaria’s Tourism Potential at Forum in Israel

Jerusalem, 15 May, 2023 (TPS) -- SOFIA, 15.05.2023 (BTA)
Between May 15 and May 17, the Ministry of Tourism, together with the Embassy of the Republic of Bulgaria in the State of Israel and the Israeli Association of Travel Agents & Consultants (ITTAA) organized a Bulgarian-Israeli B2B forum in Tel Aviv, said the ministry on Monday. The main objective of the event is to promote cooperation between the two countries at the business level.

The forum will be a platform for the presentation of the entire palette of types of tourism that Bulgaria can offer, as well as ready-made tourist packages, the implementation of working meetings, the establishment of new contacts, the presentation of tourist niches with undiscovered potential.

The main part of the forum will take place on May 16. Representatives of the tourism business in Bulgaria will take part, led by Deputy Minister of Tourism Prof. Mariela Modeva. On the Israeli side, over 50 companies from the industry have confirmed their participation.

After a business breakfast on Tuesday, the meetings will be officially opened by representatives of the Bulgarian and Israeli Ministry of Tourism, the Embassy of the Republic of Bulgaria in Israel and ITTAA. The tourism potential of Bulgaria and Israel will be presented as attractive tourist destinations offering business and investment opportunities. During the presentation, each participant representing the business will have the opportunity to make a short presentation and hold workshops.